How tariffs may skew retail sales results this earnings season

CNBC

One of the biggest questions for retailers this holiday season will be how to compare results year over year due to the impact of tariffs.

“This is truly unknown,” Dana Telsey, CEO and chief research officer of the Telsey Group, told CNBC. “Companies, when speaking, are giving a wide range of price increases, and those price increases are not taken across the board, but only on a select number of items.”

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